Tony Alessandra, Ph.D. and Michael J. O'Connor, Ph.D.
$13.95
The Platinum Rule provides a simple technique for increasing understanding in the workplace, a social setting, or anywhere else. The Platinum Rule gives easy benchmarks and tools to identify other people's personality style, their likes and dislikes, through vocal and visual clues. And, of course, it starts by helping the reader identify his or her own style with exactitude. The Platinum Rule reveals how to cope productively with styles other than the reader's own in any setting without changing the reader's identity, use individual differences to bring out the best in any groups or task force, sell or improve customer service by giving customers the information they are really looking for, and diffuse "moments of misery" when someone is just plain unhappy with you, your business or service.
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Michael E. Gerber
$16.00
Michael Gerber's The E-Myth Revisited should be required listening for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor businesspeople. He establishes an incredibly organized and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success or failure of the business. You don't need an M.B.A. to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories.
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Nobuo Taoka, Jay Tabrizi (Translator)
$25.00
Dr. Ted Lewis Ph.D., author of The Friction-Free Economy published by Harper Business 1997.
Widely practiced in Japan, but understood by only a handful of business leaders in the U.S.A., the Lanchester Strategy is speeding around the globe because it defines how to be a winner in a global contest. If you want to understand the new economy, this book could be your most important book purchase of the decade.
From the Author
After publishing Sales Forecast in Competitive Markets, in November 1971, questions from readers on Lanchester Laws came pouring into my office. Many people inquired if there was any book that offered a simple explanation of these laws. This book attempts not only to respond to these requests from readers, but also to explain my ideas on how to apply these laws to daily marketing activities. Lanchester Laws are, in a word, about the science of competition. Originally stated as a way to calculate losses in military combat, they became the guiding principles in strategies of landing and securing bases in the Central Pacific during World War II. After WWII, these laws and principles became the basis of Operations Research (OR) and were applied to management and marketing strategies. During the war, as a junior high school student, I witnessed the terrific magnitude of laws of logistics being exercised by the United States as I watched my house reduced to ashes, in an instant, during a B29 bombing. The laws of logistics were nothing but Lanchester Laws themselves. Actually, the Lanchester Strategy as a marketing strategy, as long as it is based on quantification, follows the laws of logistics. However, it is not simply the law of the strong. Rather, these laws are utilized as the strategy of the weak. In that sense, Lanchester Laws seem to be presented as the logic of the strong. This assumption is clearly wrong. Through numerous example this fact is spelled out in this book.
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Dr. T. Onoda, Taikobo Onoda, Jay Tabrizi (Translator)
$55.00
Dr. Nobuo Taoka, author of Lanchester Strategy Volume 1
Dr. Onoda's Lanchester Theory: Science to win the competition, brings all the basic principles and theories that form the calculus and statistics of the Lanchester Laws together in a single volume. Although reading this book requires some special knowledge of mathematics, I strongly recommend it as a required textbook for the study of lanchester. I would like to express my deepest praises to Dr. Onoda for his hard work over so many years.
Book Description
We are pleased to publish the English language edition of Dr. Onoda's seminal work on the mathematical derivation of the Lanchester strategy of sales and marketing.
Dr. Onoda has woven this theory from diverse areas of game theory, ecology, probability, calculus and a rigorous mathematical derivation of all key Lanchester strategy concepts.
Includes details from Battle of Iwo Jima, Politics, Opec as well as sales and marketing examples.
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David J. Schwartz
$12.00
SET YOUR GOALS HIGH...THEN EXCEED THEM:
Millions of people throughout the world have improved their lives using The Magic of Thinking Big. Dr. David J. Schwartz, long regarded as one of the foremost experts on motivation, will help you sell better, manage better, earn more money, and -- most important of all -- find greater happiness and peace of mind.
The Magic of Thinking Big gives you useful methods, not empty promises. Dr. Schwartz presents a carefully designed program for getting the most out of your job, your marriage and family life, and your community. He proves that you don't need to be an intellectual or have innate talent to attain great success and satisfaction -- but you do need to learn and understand the habit of thinking and behaving in ways that will get you there. This book gives you those secrets!
* Believe You Can Succeed and You Will
* Cure Yourself of the Fear of Failure
* Build Confidence and Destroy Fear
* Think and Dream Creatively
* You Are What You Think You Are
* Make Your Attitudes Your Allies
* Learn How to Think Positively
* Turn Defeat into Victory
* Use Goals to Help You Grow
* Think Like a Leader
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Shinichi Yano, Kenichi Sato (Illustrator), Edwin Delfs (Translator)
$17.95
Dr. N. Campbell, Professor of Strategic Management, Manchester Business School, Manchester, England.
This lively book explains the unique way in which Japanese businessmen have used Lanchester's ideas of military conflict to analyze market share battles. A persuasive guide to the benefits of concentration in todays competitive marketplace.
Dr. Kenichi Enatsu, Professor of International Business, Graduate School of Commerce, Waseda University, Tokyo, Japan
Although there are many theories on strategic management, only a few are appreciated by businessmen. The New Lanchester Strategy illustrates one such practical theory. It is a bible for businessmen.
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Shinichi Yano, Kenichi Sato (Illustrator), Connie Prener (Translator)
$11.00
Clyde Prestowitz Jr. President, Economic Strategy Institute, Washington DC
The New Lanchester Strategy has become a kind of New Testament for Asian businessmen. Those in the west who do not read it, are likely to wish they had.
Dr. Ron LeBlanc, Professor of Marketing, College of Business, Oregon Graduate Institute of Science and Technology. Portland OR
This book provides an insight into the Japanese concept of doing business - it isn't business it's WAR!
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Shinichi Yano, Kenichi Sato (Illustrator), Connie Prener (Translator)
$17.95
Dr. Ted Lewis Ph.D. Binary Critic, Computer magazine
Uncover the New Lanchester Strategy - a marketing technique for the Info Age - in this must-read for the every serious salesperson, engineer or marketing manager. This translation from the Japanese original reveals much about how to win at business-is-war in the 21st century, and how the Japanese are going to do it.
Dr. Chuck Carlson, University of Wisconsin
The Lanchester strategy enables small to medium size businesses visualize the dynamics of the market place, and allocate scarce resources from a strategic viewpoint. The Lanchester strategy uniquely explains the use of product and service differentiation and the pursuit of market success
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Kenneth H. Blanchard, Spencer Johnson
$20.00
For over ten years, thousands of top managers and Fortune 500 companies nationwide have followed this book's techniques, thereby increasing productivity, job satisfaction, and personal prosperity. These very real results were achieved through learning management techniques that spell profitability for the organization and its employees -- which is why many people hail it as the answer to Japan's Theory Z.
The One Minute Manager is a concise, easily read story demonstrating three very practical management techniques. The story unfolds to reveal several studies in medicine and the behavioral sciences that explain clearly why these apparently simple methods work so well with so many people. By the book's end you will know how to apply them to your own situation.
That's why The One Minute Manager has become one of America's best-selling management books and a national sensation, featured in People magazine, and on the Today show, The Merv Griffin Show, and other network television programs.
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Stephen R. Covey
$14.00
How do we as individuals and organizations survive and thrive amid tremendous change? Why are efforts to improve falling so short in real results despite the millions of dollars in time, capital, and human effort being spent on them? How do we unleash the creativity, talent, and energy within ourselves and others in the midst of pressure? Is it realistic to believe that balance among personal, family, and professional life is possible?
Stephen R. Covey demonstrates that the answer to these and other dilemmas is Principle-Centered Leadership, a long-term, inside-out approach to developing people and organizations. The key to dealing with the challenges that face us today is the recognition of a principle-centered core within both ourselves and our organizations. Dr. Covey offers insights and guidelines that can help you apply these principles both at work and at home -- leading not just to a new understanding of how to increase quality and productivity, but also to a new appreciation of the importance of building personal and professional relationships in order to enjoy a more balanced, more rewarding, more effective life.
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Jim Rohn
$12.95
"I truly believe Jim Rohn is an extraordinary human being whose philosophy can enhance the quality of life for anyone who exposes himself to it. He certainly had an impact on me at a time in my life when I was first forming the philosophies that guide me today" -- Anthony Robbins, author, Unlimited Power
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Russell H. Conwell
$4.99
Considered by many to be one of the finest speeches ever written, Acres of Diamonds offers a multitude of lessons about the rewards of work, education, and finding the riches of life in one's own back yard.
In an era when many Americans would pack public halls to hear speeches given by the greatest citizens of their day, Russell Conwell read his world-famous lecture hundreds of times, and used the income he earned delivering it to found a small seminary to train Baptist ministers. That school soon grew into Temple University, one of the first universities to offer affordable education to working-class Americans: it stands today as the most visible example of Russell Conwell's legacy and vision.
There are a multitude of gems to mine from Russell Conwell's words, no matter what your walk of life. Acres of Diamonds remains a significant—and inspirational—lesson about where the true riches of life may be found.
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James Allen
$3.50
Although his book, As A Man Thinketh, has inspired millions around the world and been a major influence in the self-improvement industry, very little is known about its author, James Allen. He was born in Leicester, England in 1864 and worked as a personal secretary for an executive of a large English corporation until 1902. At the age of 38 he “retired” to writing and moved with his wife to a small cottage at Ilfracombe, England. He penned more than 20 works before suddenly passing away at the age of 48.
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James Allen
$various
About the Author
James Allen said that a person's mind is like a garden, which may be intelligently cultivated, or allowed to run wild. Either way, the garden will bring forth. You will be awed by the relevance of the author's thoughts and observations on the power of the mind, and mankind's ability to control life's outcomes by controlling what goes into it.
Product Description:
"All that we achieve and all that we fail to achieve is the direct result of our own thoughts." As a Man Thinketh is a classic in the truest sense: few books have been so widely read, have stood the test of time so well, have had such an impact on generations of readers, and have carried such a simple, profound message: You are what you think.
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Mandino, Og
$7.50
Paperback: ; Dimensions (in inches): 0.52 x 6.87 x 4.18
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Earl Nightingale
$16.95
"If you feel your life is in neutral, or feel the need to move in a new direction, be sure to read 'Earl Nightingale's Greatest Discovery,' you will definately feel energized to move forward with a positive attitude." --Roger Staubach, President Staubach Company
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Mandino, Og
$7.50
Paperback: ; Dimensions (in inches): 0.42 x 6.86 x 4.18
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Mandino,Og
$7.50
108 pages ; Dimensions (in inches): 0.57 x 6.89 x 4.18
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Mandino,Og
$7.50
Paperback: 111 pages ; Dimensions (in inches): 0.48 x 6.88 x 4.20
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Mandino,Og
$7.50
Paperback: 134 pages ; Dimensions (in inches): 0.46 x 6.87 x 4.16
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Mandino, Og
$7.50
Mass Market Paperback: ; Dimensions (in inches): 0.54 x 6.88 x 4.17
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Mandino, Og
$7.50
Paperback: ; Dimensions (in inches): 0.34 x 6.89 x 4.21
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Ken Blanchard
$14.99
Success-building quotes from the popular motivational speaker and co-author of the million-seller The One-Minute Manager! Nuggets of wisdom help readers master the attitudes and actions that create outstanding achievement.
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Les Brown
$12.00
Les Brown is one of the most popular motivational speakers in the world today. In It's Not Over Until You Win!, Brown offers a powerful and inspirational plan to help people overcome any obstacle in their lives.
Les Brown himself has been through countless ups and downs, suffering through personal and career crises including the cancellation of his television show and the death of his beloved mother. In this unique audio program, Brown tells you how he rose from those depths and how you can, too. It's Not Over Until You Win! will demonstrate:
How to cope with the loss of a loved one
How to recover self-esteem when you lose your job
How to keep away from self-destructive behavior
Filled with the passion and exuberance that will empower you to overcome any obstacle, It's Not Over Until You Win! captures the amazing spirit of Brown's electric speaking style in a sure-fire empowerment audiobook that will galvanize anyone to take their lives to a higher level of satisfaction and fulfillment.
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Hill, Napoleon
$21.00
Hill's original master work of Success Philosophy, which has inspired many of the greatest success stories and works of the last century. Chartered by Andrew Carnegie, this work documents Hill's 20 year study of the essential elements of success, and delivers them in an easy to read, easy to follow, 16-step course of study.
Paperback: ; Dimensions (in inches): 2.57 x 8.30 x 5.43
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Les Brown
$12.95
Here is Les Brown's personal formula for success and happiness -- positively charged thoughts, guidance, examples, plus an Action Planner to help you focus your thoughts on specific goals...and achieve them all. The answers are all here in this astonishing book -- with one simple, powerful message: We may not always be able to control what is put in our path, but we can always control what we are...and what we will become.
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Gary Small
$25.95
From Publishers Weekly
Nonfiction NotesGrowing OlderAnyone who has ever forgotten their purse, wallet or cell phone and remembered it while stuck in traffic, or struggled to remember the name of a movie they just saw or a person they just met will find help in The Memory Bible: An Innovative Strategy for Keeping Your Brain Young. Neuroscientist Gary Small says that middle-aged people need to realize that they are "all one day closer to Alzheimer's disease." He gives prescriptive tips for "brain fitness," among them: minimize stress, do puzzles and brainteasers even eat antioxidant fruits and vegetables like prunes and blueberries.
Copyright 2002 Cahners Business Information, Inc.
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Thomas J. Stanley, William D. Danko
$14.95
The rich are different -- or are they?
This is the never-before-unearthed story about America's rich -- and how they got that way. According to authors Thomas J. Stanley and William D. Danko, most people have it all wrong about how you become wealthy in America. It is seldom inheritance or advanced degrees or even intelligence that builds fortunes in this country. Wealth in America is more often the result of hard work, diligent savings, and living below your means. The Millionaire Next Door will tell you the seven common denominators that show up again and again among those who have accumulated wealth.
You will learn, for instance, that many millionaires bargain shop for used cars, pay a tiny fraction of their wealth in income tax, raise children who are often unaware of their family's wealth until they are adults, and, above all, reject the big-spending lifestyles most of us associate with rich people. In fact, you will learn that the flashy millionaires glamorized by the media actually represent only a tiny minority of America's rich. Most of the truly wealthy in this country don't live in Beverly Hills or on Park Avenue -- they live next door.
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Jack Canfield, Les Hewitt, Mark Victor Hansen
$12.95
Whether they are corporate professionals, budding entrepreneurs, or they own a home business, most people are looking to achieve more in less time, while earning enough money to live comfortably. This book reveals the proven techniques thousands of people have used to attain all of the money they wanted while living healthy, happy and balanced lives. The Power of Focus, the new blockbuster from the coauthors of the bestselling Chicken Soup for the Soul, is a practical no-nonsense guide that shows readers how to reach their business, personal and financial goals without getting burned out in the process.
Canfield, Hansen, and Hewitt have taken the best ideas from their own successful careers (seventy-nine years of combined business expertise), and distilled them into ten powerful focusing principles. The result is a treasury of insights that is enjoyable to read and easy to understand. At the outset, the book identifies the three most important fundamentals for consistent success: developing unusual clarity; understanding that habits determine your future; and using a "no exceptions policy" approach to focus on what you want. Numerous anecdotes and inspiring stories help to reinforce each principle.
This is a must-read for business people, sales managers, entrepreneurs, and anyone who is serious about improving their personal awareness.
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George S. Clason
$8.95
Beloved by millions, this bestselling book reveals the success secrets of the ancients and has been hailed as the greatest inspirational work on the subject of thrift, financial planning, and personal wealth.
What can a book written in the 1920s tell modern investors about their finances? A whole lot if it's George Clason's delightful set of parables that explain the basics of money.
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Stephen R. Covey
$14.00
The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change was a groundbreaker when it was first published in 1990, and it continues to be a business bestseller with more than 10 million copies sold. Stephen Covey, an internationally respected leadership authority, realizes that true success encompasses a balance of personal and professional effectiveness, so this book is a manual for performing better in both arenas. His anecdotes are as frequently from family situations as from business challenges.
Before you can adopt the seven habits, you'll need to accomplish what Covey calls a "paradigm shift"--a change in perception and interpretation of how the world works. Covey takes you through this change, which affects how you perceive and act regarding productivity, time management, positive thinking, developing your "proactive muscles" (acting with initiative rather than reacting), and much more.
This isn't a quick-tips-start-tomorrow kind of book. The concepts are sometimes intricate, and you'll want to study this book, not skim it. When you finish, you'll probably have Post-it notes or hand-written annotations in every chapter, and you'll feel like you've taken a powerful seminar by Covey. --Joan Price
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Napoleon Hill
$12.00
The world's most remarkable formula for success
This book has sold over twenty million copies worldwide. The classic of classics on the subject of personal achievement, it has helped literally millions of people to lead richer, fuller lives, to attain career advancement, to improve personal relationships, to define true joy in life, and frequently to build substantial monetary wealth as well.
Best of all, you will learn that there are no prerequisites for achieving unlimited success. The principles can be applied by any individual in any occupation, at any age, regardless of your economic circumstance. Think and Grow Rich is so powerful that you will appreciate its message the moment you begin to apply its principles.
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Jim Rohn
$20.00
Jim Rohn's message has reached an audience of over 3 million people. May Jim's words now affect you, your family, friends, and business associates as you feast upon this sampling which has been taken directly from his magnificent treasury of life-changing ideas and inspiration.
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Spencer, M.D. Johnson, Kenneth H. Blanchard
$19.95
Change can be a blessing or a curse, depending on your perspective. The message of Who Moved My Cheese? is that all can come to see it as a blessing, if they understand the nature of cheese and the role it plays in their lives. Who Moved My Cheese? is a parable that takes place in a maze. Four beings live in that maze: Sniff and Scurry are mice--nonanalytical and nonjudgmental, they just want cheese and are willing to do whatever it takes to get it. Hem and Haw are "littlepeople," mouse-size humans who have an entirely different relationship with cheese. It's not just sustenance to them; it's their self-image. Their lives and belief systems are built around the cheese they've found. Most of us reading the story will see the cheese as something related to our livelihoods--our jobs, our career paths, the industries we work in--although it can stand for anything, from health to relationships. The point of the story is that we have to be alert to changes in the cheese, and be prepared to go running off in search of new sources of cheese when the cheese we have runs out.
Dr. Johnson, coauthor of The One Minute Manager and many other books, presents this parable to business, church groups, schools, military organizations--anyplace where you find people who may fear or resist change. And although more analytical and skeptical readers may find the tale a little too simplistic, its beauty is that it sums up all natural history in just 94 pages: Things change. They always have changed and always will change. And while there's no single way to deal with change, the consequence of pretending change won't happen is always the same: The cheese runs out. --Lou Schuler
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James Surowiecki
$16.47
While our culture generally trusts experts and distrusts the wisdom of the masses, New Yorker business columnist Surowiecki argues that "under the right circumstances, groups are remarkably intelligent, and are often smarter than the smartest people in them." To support this almost counterintuitive proposition, Surowiecki explores problems involving cognition (we're all trying to iden?ify a correct answer), coordination (we need to synchronize our individual activities with others) and cooperation (we have to act together despite our self-interest).
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